Factual partners with Adform to boost access to location data for mobile advertisers

The deal is in line with the company's European expansion plans and follows news of its extension of European operations in early 2017.


What 6 Data Leaders Have to Say About Audience Targeting

Sounding off on quality, mobile, clickstream and more


Snap Partners With Factual To Dig Deeper Into Location Data

Snap will have access to Factual’s data product, Global Places, to power relevant experiences on its mobile app.


What Snaps Acquisition of Placed Says About The Value of Location Tech

The acquisition is great for the entire location data market, says Factual's Brian Czarny. Here's why.


Facebook And Factual Expand Global Geo-Data Alliance

In addition to accessing more location information across more countries, Facebook can also pull TripAdvisor and Yelp reviews from Factual Crosswalk