What Snaps Acquisition of Placed Says About The Value of Location Tech

The acquisition is great for the entire location data market, says Factual's Brian Czarny. Here's why.


Facebook And Factual Expand Global Geo-Data Alliance

In addition to accessing more location information across more countries, Facebook can also pull TripAdvisor and Yelp reviews from Factual Crosswalk


Factual Names Brian Czarny as SVP of Marketing

Czarny is charged with continuing the global awareness campaign, says Factual CEO Gil Elbaz

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The Evolution of Location-Based Targeting

The technical methodologies and approaches for answering the question of where a device is (or what the user is doing) are not all created equal, and it’s worth taking a look at the different methodologies and how they are evolving.


Location Of Gold: Why Factual Targeted Restaurants To Fill Movie Theaters

To market the indie documentary City Of Gold to foodies, Factual had to find the right foodie hotspots, not just the most expensive.