Demand-Side Platform MediaMath is fully embedding Factual's Geopulse Proximity into its TerminalOne Marketing Operating System.
Membership in the NAI emphasizes Factual's responsible approach to protecting consumer privacy in mobile.
Gil Elbaz plans to democratize the world's access to information so that every business has the ability to collect 'Google level' data.
Apple's Maps app uses it. Facebook relies on it for location tagging. And now it will help power Uber's services.
Factual CEO and Founder Gil Elbaz talks about why we wouldn't settle with a patent troll and how we won.